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WORK
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Good Work

For
Subaru

Campaign with grip: How the Forester is picking up speed again

Newest Work
Campaign
Website
Subaru Forester driving through muddy terrain in front of a dramatic mountain backdrop; the vehicle kicks up mud, emphasizing its off-road capabilities.
For
BYD Austria

Power-up for BYD: New website for the kick-off of the UEFA EURO

Newest Work
Website
Mockup of the relaunch of the BYD Austria website by Achtzehn Grad with focus on the product page of the BYD Seal as well as range, charging time and battery.
For
Subaru

Campaign with grip: How the Forester is picking up speed again

Newest Work
Campaign
The new Subaru Crosstrek, presented by Achtzehn Grad in a winter campaign - SUV with all-wheel drive in front of snow-covered mountains.
For
AUVA

Campaign with character: Präventina is taking over!

Newest Work
Campaign
Mockup of the Präventina brand character created by Achtzehn Grad for AUVA to communicate digitalization topics
For
Schiehser Hotels

Branding for the new island of tranquillity in the urban sea

Newest Work
Branding
Website
Entrance area of the Palais Mailberger Hof, for which Achtzehn Grad created the visual branding and the Webflow page.
For
BYD Austria

In the fast lane with the electromobility visionary

Newest Work
Campaign
Image of an advertising pillar with the hero subject of the campaign by Achtzhen Grad for BYD Austria to stage the BYD Seal U DM-i
For
Haus der Barmherzigkeit

A donation campaign at eye level

Newest Work
Campaign
Website
Close-up of an elderly person's face wearing an oxygen tube. Their lips are pursed as if whistling. Above, the words “Wir pfeifen auf euer Mitleid” appear in bold, expressive white brushstroke typography.
For

With Intuition Toward Brand Strategy

Newest Work
Branding
Opened shipping box from Spielmann
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About

We believe that truth and relevance often lie beyond the obvious, hidden from plain sight. Just like good ideas. Finding them takes commitment. Putting them into action takes courage.

We don’t look away. With eyes wide open, we dig deep, break down perspectives, and question the obvious until we reach the extraordinary. We don’t differentiate between digital or traditional channels – within a full-service spectrum, we see the nuances that make brands visible. This understanding drives us. That’s how we develop strategies, campaigns, and brands for a world in flux.

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PEOPLE

We are the ones who always get up on the right side of the bed. Crispy as bacon and passionate about our work, we have strong opinions and even stronger ideas.

From digital by default to full-service by choice, a wide variety of people come together here to do what they love: Good work for big or small brands – anyway, for brands with a vision. Without an international network, but well connected.

Show faces!
PASSIONATE
pEOPLE,
SERIOUSLY
GOOD WORK
Leaf of a Cercestis mirabilis
Green apple ring gummy bear
green pickle
Disco ball

We burst bubbles – even our own!

We constantly ask questions, and we don’t stop at ourselves. That’s how we find inspiration, exciting opinions, and new perspectives to challenge old thinking. And we share them on our blog.

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21.1.2025

Brand development means letting go

Brand consistency is no longer king - or at least no longer the sole ruler. Consistency alone overlooks the fact that brands are not in control of their meaning.
Abstract graphic in shades of blue with geometric shapes and a slightly textured surface.
19.11.2024

Brand (new) trends: 9 insights that will influence marketing in 2025

The old formulas for success no longer work. Performance strategies are reaching their limits and the usual KPIs are fading. 2025 will be the year in which we have to gather the courage to reinvent our brands and take paths that are inconvenient. What if the path to success does not lie in infinite amounts of data, but in the creative power that moves people?
Repeated, stylized typography displaying the words "TRENDS 2025" in a classic serif font on a dark background, illuminated by a soft light spot.
24.10.2024

Social search: How Instagram, TikTok & Co. are changing our search behaviour

How is the rise of social search affecting our search behaviour and how can companies increase their presence on Instagram and TikTok through targeted social SEO?
Abstract blue graphic with overlapping lines and circles on a light background, symbolizing a networked system or digital connection.
15.10.2024

If you save on brand strategy, you end up paying for it

We know: Without a clear brand strategy, resources are wasted and messages become blurred - a well thought-out strategy saves money in the long term and ensures the company's success.
Abstract graphic with a series of overlapping, semi-transparent yellow circles on a blue background, which suggest movement or progression.
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Achtzehn Grad is a full-service creative agency – and the perspective that allows people to see potential. Achtzehn Grad opens eyes to what’s hidden in a brand. We are the dawn of good ideas.

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