5 tips for your Black Friday & Cyber Monday "BFCM" campaign
Especially on Black Friday and Cyber Monday "BFCM", this year from November 26th to 29th, 2021, the baskets are glowing and PayPal posts record sales. Last year, online retail sales grew by 123 % year-on-year during BFCM, with older target groups in particular discovering online shopping for themselves.